[1] Nan Shi,Kevin Yili Hong,Kanliang Wang,Paul A.Pavlou.Social Commerce Beyond Word of Mouth:
Role of Social Distance and Social Norms in Online Referral Incentive Systems[C].//Thirty Fourth International
Conference on Information Systems (ICIS 2013),Milan,Italy,Dec 15-18,2013:1-19.
[2] 史楠,王刊良.在线推介激励中推介双方社会距离对其行为的影响[J].管理科学,2013,26(6):94-104.
[3] 史楠,王刊良.好友推介激励机制中在线消费者依附模式研究[J].管理科学学报,2015.(已录用)
[4] 史楠,王刊良.在线推介激励机制中的性别差异——回应者的视角[J].系统管理学报,2015.(已录用)
[5] Nan Shi,Yili Hong,Kanliang Wang.Social Commerce in a Networked Society: Considering Social
Distance and Norms in Referral Incentive Mechanisms for Online Business[C].//The Eighteenth Americas
Conference on Information Systems (AMCIS 2012),Seattle,USA,Aug 9-12,2012:1-11.
[6] Nan Shi,Kanliang Wang.Is Risk-aversion Always for Gains? Social Distance and Incentive Split on
Online Referral Systems[C].//The Thirteenth Workshop on e-Business (WEB 2014),Auckland,New Zealand,
Dec 13,2014:1-13.
[7] Nan Shi,Liqiang Huang,Kanliang Wang.The Effects of Social Distance on Proposer's Offer and
Responder's Intention to Accept in Online Referral Bonuses Programs under Chinese Setting[C].// International
Conference on Electronic Commerce (ICEC 2012),Singapore,Aug 8-9,2012:1-8.
&苍产蝉辫;
论文题目:社会化网络中在线好友推介激励机制的影响因素研究
专业:管理科学与工程
学号:4109008006
公示时间:2015.4.8
公示地点:院图书馆
&苍产蝉辫;
&苍产蝉辫;
管理学院教务中心